NFL Sunday Ticket

Saylor took the field in partnership with Wave Sports and Entertainment to create a co-branded spot promoting NFL Sunday Ticket and YouTube TV featuring Jason and Kylie Kelce.

Saylor handled the full production process, cutdowns, and social-first pieces. We enhanced the client’s concept in pre-production with storyboards, scripts, and lookbooks for set and wardrobe. The creative captured Jason Kelce’s authentic brand, debuting him as commercial talent in his retirement. 

The spot aired across linear, Peacock, Netflix, Amazon, TikTok, Instagram, Facebook, and YouTube, both organically and with paid media.