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We are an independent creative agency with entertainment in our DNA.
Audiences are smart, algorithms are smarter. Just think, when was the last time you followed a brand on social? (And not just because it’s your job.)
In order to break through, brands must re-think how they communicate with today’s audiences. They must create value for their c̶o̶n̶s̶u̶m̶e̶r̶s̶ fans … every. single. day.
In Hollywood, we call this “entertainment value.” The more a brand generates, the more fandom they earn.
And the value of true fandom? Priceless.
We are social, in both senses of the world. We value our connections with team members and clients while also living and breathing an entertainment-led approach to social media. We’re not just casual doom scrollers—we are storytellers who make it our business to understand fandom, culture, and audience behavior.
Creative storytelling is and will remain one of the few constants in advertising. We challenge ourselves to create content that engages and entertains audiences wherever they are.
Trust lays the foundation for Saylor’s internal and external relationships. We understand that trust between Saylor and our clients is earned and has been/will be vital to our long-term success as an agency.
We, as a company, need to reflect the audiences we hope to reach. Surrounding ourselves with a diverse community of thought leaders makes us better as individuals and as a company. We are committed to learning and growing as our business, expertise, and clientbase expands.
The right idea at the right time can change the course of history. As people, and as a company, we spend our time and energy on pursuits and projects that produce tangible results. Our ultimate goal is to drive value for our clients, our community, and the world.
We love what we do but understand that work is just one part of our complex lives. In order to create the healthiest workplace for all, we must lead with kindness and allow compassion to inform our decisions, attitudes, and actions.
In both senses of the word. We love meeting and relating to new people, we value our friendships & connections, and of course we can’t wait to have everyone over to our office. While we have our finger on the pulse of our in-person relationships, we also live & breath social media. We’re not just casual consumers doom scrolling on TW. We make it our business to understand how macro audiences behave on each platform. We know about IG updates before Adam Mosseri and adapt to ever changing platform algorithms. It’s almost as if our jobs depend on it?
It goes without saying. We love every form of creative expression and strive to bring creative energy to every facet of our personal and professional lives. Creative storytelling is and will remain the constant in the ever changing marketing landscape. We love and look forward to the challenge of making the perfect creative for nuanced audiences wherever they are; whether that be a meme or a feature film… we’re here for it.
To be an effective organization, Saylors must trust each other to own and manage their individual work. When we don’t trust each other micro-management becomes prevalent, negatively affecting productivity and morale. Trust lays the foundation for our internal and external relationships. Trust between Saylor and our clients is earned and is vital to the success of our company.
We as a company need to reflect the audiences we hope to reach. Surrounding oneself with a diverse community of thought leaders makes us better as individuals and as a company. We all have blind spots but remain committed to learning and growing as our business, expertise, and clientbase grows.
The right idea at the right time can change the course of history. As people and as a company we spend our time and energy on pursuits and projects that drive results. To be clear, we are efficient humans who have a ton of fun, not machines. We drive value for our clients, our community, and the world.
We are empathetic and understand that work is just one part of our complex lives. We are thankful for every day that we’re able to work together so bring the best versions of ourselves to every situation. Kindness and gratitude inform our decisions, attitudes, and actions. We love what we do, our team, and our clients.
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The entire team are a pleasure to work with. They have enabled us to scale our social media presence and create meaningful content for our audiences.
But most importantly, they are a team of good humans. They care about each other and the work and that is reflected in how they show up in our meetings with them. We could not be happier to have had the pleasure to work with them!
Saylor has a unique zest for their work that puts them at the top of the food chain. Partnering with them is an absolute blast, rewarding from start to finish.